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TECHNOLOGY

Cropin Achieves Sustainability Partner Designation in the Google Cloud Partner Advantage Program

Google Cloud Recognizes Cropin as Part of Google Cloud Ready - Sustainability Program

Bengaluru, February 19. Cropin, one of the world’s leading AI platforms for food and agriculture, today announced that it has achieved the Google Cloud Ready – Sustainability Designation within the Google Cloud Partner Advantage Program. This designation recognizes Cropin’s success in developing and delivering solutions and tools on Google Cloud that enable customers to meet their sustainability and Environmental, Social, Governance (ESG) objectives. Cropin Cloud has been recognized for its global leadership in driving and strategizing responsible sourcing within the agri-food industry and deploying Climate-Smart Agriculture and Sustainable Farming practices across more than 100 countries.

In a climate-impacted world, agri-food systems face unprecedented challenges, threatening global food security and the performance of agri-food businesses. As part of the Google Cloud Ready – Sustainability partner program, Cropin Cloud empowers agri-food businesses and policymakers to safeguard domestic food security while enabling climate-resilient and sustainable agricultural operations. It supports the realization of meaningful climate objectives, delivering solutions that reduce carbon emissions, enhance the sustainability of value chains, process ESG metrics, and identify climate risks to build resilience. Google Cloud Ready – Sustainability will provide Cropin’s customers a facilitated journey to discover and use proven partner solutions, powered by Google Cloud, in their sustainability and Climate-Smart business transformations.

Cropin Cloud is a powerful platform designed to help organizations seamlessly adopt sustainability and climate risk measures. Powered by advanced agri-science and AI/ML models, it enables agri-food and allied industries to make data-driven decisions that promote sustainable sourcing, improve soil health, and reduce environmental impact across the value chain. Cropin Cloud addresses critical challenges such as reducing carbon footprints, enabling climate-smart agriculture, ensuring traceability, and complying with regulations like the European Union Deforestation Regulation (EUDR).

Its capabilities include managing deforestation with Land Use & Land Change (LULC) models, forecasting future yield potential, assessing supply chain risks, conserving water through irrigation advisory, and minimizing pesticide use with the Disease Early Warning System (DEWS). Widely trusted by global agri-food businesses, Cropin Cloud empowers organizations and their partner growers to achieve net-zero goals, meet sustainability targets, and build resilient, traceable supply chains.

“We are honored to be recognized as a Sustainability Partner within the Google Cloud Partner Advantage Program. At Cropin, our mission is to transform food systems into more sustainable and resilient frameworks in a world increasingly affected by climate change.

This partnership is a testament to our vision of creating a prosperous and sustainable future for our customers and the planet. Collaborating with Google Cloud, a global leader in sustainability innovation, underscores the critical need for a strong ecosystem to address challenges in the essential food and agriculture sector. We aim to drive meaningful, lasting change for the sustainable future of global food systems,” said Krishna Kumar, Founder and CEO of Cropin.

Google Cloud Ready for Sustainability is part of the Google Cloud Partner Advantage program, designed to maximize Google Cloud partners’ success across business models, customer requirements, success metrics, and strategic priorities. Google Cloud Marketplace Sustainability Hub provides customers with easy access to validated sustainability solutions and will showcase Google Cloud Ready for Sustainability solutions.

About Cropin

Founded in 2010, Cropin is the world’s leading AI platform for food and agriculture, driving innovations such as the first enterprise grade real-time Gen AI-powered agri-intelligence platform, a Micro Language Model (µ-LM) for Climate-Smart Agriculture, and the world’s first industry cloud for agriculture. Cropin’s Gen AI-powered platform, Cropin Sage, provides actionable insights by decoding the past, present, and future of crops. Cropin collaborates with global leaders in CPG, food retail, finance, development agencies, and governments to tackle challenges like food insecurity, climate change impacts, and supply chain disruptions. As a pioneer in the Ag-Intelligence movement, Cropin has partnered with over 100 B2B customers, digitizing 30 million acres of farmland and positively impacting more than 7 million farmers worldwide. Its crop knowledge graph, covering 500 crops and 10,000 varieties across 103 countries, powers the Cropin Cloud. With intelligence built around over 1 billion acres of the world’s cultivable land, Cropin continues to lead the transformation of global food systems.

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